Tuesday, May 31, 2011

Stop the madness


A few years ago, my in-laws had some work done on their bathroom and laundry room. It was one of those Dateline-esque experiences. Everything that could go wrong did. Backwards, inside out, upside down and just plain sloppy.

We were there visiting this weekend and I had to laugh. Because in the laundry room taped to the mirror was this.
Now frankly I have no idea if this was the problem company or the one that fixed it. So let's give them the benefit of the doubt and go with the latter.

But come on, really.

Kwality Karpentry? I couldn't read it without putting my my best/worst Steve Martin "Wild and Crazy" guys voice "Kuh-wah-lity Karpentry!"

I know I'm not the only one who can't stand things being misspelled just to be cute. Or to create an unnecessary alliteration. Really I am a big believer in spelling things right. But I get that there is this strange inner force in some people that makes it, somehow, unavoidable to spell things creatively as some kind of a marketing gimmick.

But some things just shouldn't be misspelled.

Quality is one of them. Period. Never.

The madness must stop.

Kwit it. It's just plain kwazy.

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